istra ai
istra lab
Premium AI Photo & Video for Wholesale Apparel
Premium AI Photo & Video for Wholesale Apparel
Istra produces your line sheets, catalogs, lookbooks, and video with AI — at higher quality and fraction of the cost.
Istra produces your line sheets, catalogs, lookbooks, and video with AI — at higher quality and fraction of the cost.


2×+
Cost reduction per asset
5–7 days
First delivery
∞
Iterations, no reshoot cost
2×+
Cost reduction per asset
5–7 days
First delivery
∞
Iterations, no reshoot cost
Your imagery is costing you orders.
Wholesale buyers spend eight seconds per style. Traditional photo production is slow, expensive, and still delivers average results. You’re paying too much to look like everyone else.


Your imagery is costing you orders.
Wholesale buyers spend eight seconds per style. Traditional photo production is slow, expensive, and still delivers average results. You’re paying too much to look like everyone else.


Inconsistent photography across seasons weakens your brand.
Campaign quality requires a campaign budget. Until now.

Inconsistent photos across seasons weaken your brand.
Campaign quality requires a campaign budget. Until now.
Your competitors are showing photos. Show video too.
Fabric drape, texture, movement –– things a flat image can't communicate. Istra produces photo and video from the same workflow. No extra shoot. No extra crew. No reason to skip it anymore.
Your competitors are showing photos. Show video too.
Fabric drape, texture, movement –– things a flat image can't communicate. Istra produces photo and video from the same workflow. No extra shoot. No extra crew. No reason to skip it anymore.
And how about lifestyle content?
B2B buyers respond to great visuals just as much as consumers do — your brand should look the part at every level.
And how about lifestyle content?
B2B buyers respond to great visuals just as much as consumers do — your brand should look the part at every level.




How it works ––
1 . Submit brief, send flat lays or samples.
2. We create model profiles and visual direction matched to your brand. You approve before we scale.
3. Full production run: every style, every colorway, fully consistent. The 40th image looks as good as the first.
4. Revise freely: change poses, backgrounds, crops — no reshoot cost. Turnaround in 48 hours.
5. Receive & deploy: files delivered formatted for web and print.
How it works ––
1 . Submit brief, send flat lays or samples.
2. We create model profiles and visual direction matched to your brand. You approve before we scale.
3. Full production run: every style, every colorway, fully consistent. The 40th image looks as good as the first.
4. Revise freely: change poses, backgrounds, crops — no reshoot cost. Turnaround in 48 hours.
5. Receive & deploy: files delivered formatted for web and print.
Let's Chat ––
Let's Chat ––
Istra Lab
AI imagery for B2B
apparel.
Better quality.
Lower cost.
No production overhead.
© 2025 Istra.
All rights reserved.
Istra Lab
AI imagery for B2B
apparel.
Better quality.
Lower cost.
No production overhead.
© 2025 Istra.
All rights reserved.